About

Dr. Gobinda Roy has 20 years of industry and academic experience in academic, corporate world, Start-ups, and social movements. This journey has enriched him with in depth knowledge in Telecom/IT, small business consulting, market research, entrepreneurship, and social mentor ship. As an industry professional, he has worked in the area of Presales, Solution architecting, IT administration, service assurance and IT/network planning. Later he worked as a head in the area of enterprise business solution, program management, business consulting. His involvement in various global telecom/IT projects gave him enough length and strengths to understand global business practices.

Academy and Industry Engagement

Workshop On Digital Marketing

Digital marketing work jointly conducted with Dr. Rebecca Harwin

Young Leadership Program

Young Leadership program (YLP) training for young leader at Jindal centre at JSPL,Raigarh

Blog

How to Leverage the Top Digital Marketing Platforms?

How to Leverage the Top Digital Marketing Platforms?

Digital marketing is an essential part of an integrated and comprehensive marketing strategy. There are various digital media platforms that allow us to create as well as distribute content through targeting a specific audiences, and achieve our marketing goals and...

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How to Select the Best Online Courses During A Lockdown?

How to Select the Best Online Courses During A Lockdown?

Corona Pandemic has made us learned the importance of Skills. It has become an incentive to take online courses during lockdown that will enhance your resume. There is indeed a course about everything from an hour-long tutorial about how to draft a portfolio or even...

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Reasearch Papers

Role of electronic word-of-mouth content and valence in influencing online purchase behaviour

Authors: Gobinda Roy, Biplab Datta, and Srabanti Mukherjee
July 2018: Journal of Marketing Communications